Strategy is at the core of everything Curley & Pynn does. The firm provides strategic communications advice and counsel to its clients and develops key messaging, which is fused with publicity and media relations, public affairs, marketing communications, message training, and design and production. A solid strategy is driven by sound research. Every service Curley & Pynn provides, from graphic design to total program management, has a foundation of in-depth research to uncover the facts and perceptions … knowledge we harness in order to change minds and reinforce reputation.
Public Relations
Most companies believe in building and maintaining their reputation, but not all of them employ a powerful public relations strategy to do it. Curley & Pynn develops public awareness campaigns, manages issues, provides crisis counsel, executes media relations, cultivates internal communications and focuses on community relations for its clients. By defining your individual needs and designing a campaign to achieve your goals, Curley & Pynn provides your company with expertly planned communication.
Marketing Communications
Targeting key consumers and enhancing the bottom line are keys to success. Curley & Pynn leads marketing communications for its clients by designing strategies and plans, developing business collateral materials and promotional programs, launching new products, and planning special events and tradeshows. Curley & Pynn helps you focus on the marketing strategy that will foster your company’s growth.
Public Affairs
Connecting with the bodies that govern and the communities that surround us are often the foundation for achieving communication goals. When building public affairs platforms and placing priority on relationships, Curley & Pynn provides clients counsel on institutional relations, public policy, partnerships in the community, association involvement and grassroots campaigns.
Design and Production
identity | collateral | advertising | digital media
Communication is defined not only by words and perception, but also by the look and feel of the vehicles that carry the message. The same experienced team you trust to develop your message can create the collateral that contains it. Curley & Pynn offers its clients a variety of design services, including audit and analysis of existing materials; corporate logo design; Web site, blog and intranet development; stationery and business card creation; video production capabilities; and, design and production of company brochures, sales materials, annual reports, newsletters and more.
Message Matrix®
In today’s 24/7, multi-media world, communicating the right message to the right audience can be increasingly complex. Identifying issues that impact your business and communicating the right message consistently is critical. Curley & Pynn’s approach is the Message Matrix®, a systematic and strategic program developed over two decades that helps clients with step-by-step issue identification and message development. This powerful tool, when paired with a half-day or full-day message training session, prepares your staff for communicating in public. Essential speaker and presentation training is also available.
click here To read a sample from our Message Matrix Media
Training Kit